The Brief
Design OOHs that position Topicals as the smart skincare choice for both men and women.
02 / 06 / OOH / Speculative concept
Born to Solve
A playful shape-matching visual system that makes navigating skincare feel intuitive and approachable.
The Insight
Finding the perfect fit for your skin should be simple, but it’s not.
The Idea
Child’s Play
Creative Direction
A playful shape-matching visual system that makes navigating skincare feel intuitive and approachable.
Selected Executions
